Marketing tips and advice for small business from expert Eric Gilboord

 
 
 
 
 
 
 
 
The Logo Evolution of 15 Corporate Brands | scarletbits.com http://bit.ly/HRJCo

 
 
Enjoy focused, quality results delivered quickly !

Mad Hatter Speed Networking is the next generation in premium, live, face to face networking. Active successful participation and marketing lessons for more productive networking at any event are the deliverables.

An environment of lean, productive networking, where we teach participants to focus on a specific need. Giving is equal to asking.

Traditional networking, speed or otherwise, is typically about exchanging business cards and making small talk as you try to connect hoping this activity will lead to finding new customers.

The basic idea of Mad Hatter Speed Networking is to efficiently and effectively reach into the database or rolodex of fellow participants to identify quality contacts who can help you satisfy a specific need to move your business forward.


Focus + Quality = Success                                                               Read More
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Time for only one networking event, go Mad Hatter 
 
 
Check out these amazing outdoor signs.       http://ow.ly/kPQT
 
 
 
 
It was only a few years ago that many of the small business owner/operators I spoke with had agreed that most of their attention was being directed toward operations, finance and manufacturing issues. In the past couple of years I have noticed a strong desire by small business to address the need for sales and marketing within their company. The key question among small business today is how do I get more business? The number one answer is marketing.
 
 
Read these interviews Rick Spence did with Eric in The National Post/Financial Post;
Draw Up Your Treasure Map and the follow up Entrepreneurs Biggest Barrier May Be Inertia

Your business can strategize and operate more effectively with a well-written Marketing Plan. Here are five steps to help you devise your own. Why add to your heavy workload by writing a 40 page Marketing Plan? 

7 Key Ways Your Marketing Plan Will Grow Your Business
  1. Run your business better. 
  2. Analyze what you’re selling, to whom, and how. 
  3. Develop the right branding and all your communications.
  4. Keep and grow markets.
  5. Identify where you need to learn more about your industry, customer, competitors and yourself. 
  6. Communicate your vision of the company to your employees, suppliers and customers. 
  7. Bottom-line thinkers note more banks ask for both marketing & business plans before extending credit. 
And much more.  Register Here for a Two Day Treasure Map Workshop
 
 
It is becoming the norm to work at home for all or some of your business activities. Pretty much every company and most consumers, have the ability to receive voice mail messages whether through an answering machine or an invisible machine from a telephone service provider. Some small businesses consider this a hindrance or a roadblock to getting to their prospect or customer. I consider voice mail to be a great aid in reaching people. If you learn to use voice mail to your advantage it could become a wonderful addition to your bag of marketing tools. Voice mail offers you the ability to communicate with your staff, suppliers and allied companies. I have moved many projects ahead by reducing the number of face to face meetings and utilizing voice mail to exchange details with my associates.